Every girl needs to have a classic button-down top in her closet, so naturally Tradlands caught our attention—an exceptional brand that is committed to making quality Oxford shirts for women. Not only do we admire their commitment to constructing beautifully detailed tailored shirts—each loosely fitted, easy to iron, made with durable materials, and in prints that outlast fads—but we are particularly thrilled to hear about their Spring 2014 Volume Three line featuring real women as their models!
Tradlands is run by wife-and-husband duo Sadie and Jeremy, and each style is sewn in small batches in downtown San Francisco. By keeping production stateside, they ensure well-crafted details and a healthy, happy work environment for their sewers.
In Sadie’s words, “Our intention is to make the best clothing for our customer, the woman who drifts toward the men’s section and thinks, 'I wish they made this for me.' We create menswear-inspired staples for women with a relentless emphasis on fit, details, and quality. All of our products are guaranteed to last and made to be lived in. We design clothing that a mother can pass down to her daughter . . . or that her daughter will borrow from her closet.”
Photographed by the talented Horace & Mae Photography team, Volume Three was inspired by Sadie and Jeremy's journey from the golden coast of California to the Eastern seaboard. While developing the newest line they traveled across the United States, making stops in Yosemite, Yellowstone, and the Badlands. “We spotted handmade cowboy hats sold roadside in Cody, Wyoming, and hand-knit fisherman's sweaters in coastal Maine stores. These places and people convey what we are all about: classic, authentic, and well-made style.”
For the look book, the aim was to follow a twenty-something woman throughout an idyllic Saturday, reading while sipping coffee, potting plants, meeting a friend for lunch on a dock, and walking around a quaint city neighborhood.
And what a success—just a few glances and I already envision myself filling these shirts!